Description
Combine recorded click and unsubscribe flags into a status label.
Campaign bookkeeping distinguishes actual records from supplied rules, discounts, retention assumptions and spending periods. Sequential discounts compound on changing bases, while an adstock update depends on a declared period and retention factor. A click flag or local score term does not establish consent, causal response or financial performance.
Combine recorded click and unsubscribe flags into a status label.
When to use this tool
Use Newsletter Click Unsubscribe Status Pair when you already have clickedRecorded, unsubscribedRecorded and need to combine recorded click and unsubscribe flags into a status label.
How to use the tool and how it works
- Enter clickedRecorded, unsubscribedRecorded. Use the units and conventions below.
- Run the tool. Correct any format, range, or cross-field input error before interpreting the output.
- Read status. Use the output convention below.
Return clicked-and-unsubscribed, clicked, unsubscribed or neither-recorded from the two flags.1
| Input field | Meaning and units | Accepted input |
|---|---|---|
| clickedRecorded | Clicked Recorded | Required. Boolean. |
| unsubscribedRecorded | Unsubscribed Recorded | Required. Boolean. |
| Output field | Interpretation | Returned shape |
|---|---|---|
| status | Status | Required. Text; maximum UTF-16 length 8192. |
{
"input": {
"clickedRecorded": true,
"unsubscribedRecorded": true
},
"output": {
"status": "clicked-and-unsubscribed"
}
} Limitations and assumptions
- The flags are supplied; no click, subscription permission, delivery status or actual unsubscribe action is performed or verified.
- Inputs must satisfy both the field types and the cross-field conditions above. Invalid input causes an error; a successful false flag or documented placeholder is a different result.
Alternative or Complementary methods
Review original campaign events, offer terms and financial records for actual charges and statuses. Fit and validate a complete model when estimating response or retention; one supplied rule, price delta or pacing term does not provide that evidence.
References
Similar or alternative tools
- Promotion Sequential Discount Gap
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