Description
Return attended/registered, qualified/attended, and qualified/registered.
Marketing rates compare a counted outcome with a declared cohort or exposure base. Reentries, exclusions, and distinct funnel stages can change the denominator substantially.
Return attended/registered, qualified/attended, and qualified/registered.
When to use this tool
Use Event Marketing Attended Qualified Share when you need a transparent cohort or exposure ratio.
How to use the tool and how it works
- Enter registered, attended, qualified. Use the units and conventions below.
- Run the tool. Correct any format, range, or cross-field input error before interpreting the output.
- Read attendanceRate, qualificationRate, registeredQualifiedRate. Use the output convention below.
Require 0 ≤ qualified ≤ positive attended ≤ registered. Return attended/registered, qualified/attended, and qualified/registered.1
| Input field | Meaning and units | Accepted input |
|---|---|---|
| registered | Registered | Required. Safe integer; minimum 1. |
| attended | Attended | Required. Safe integer; minimum 1. |
| qualified | Qualified | Required. Safe integer; minimum 0. |
| Output field | Interpretation | Returned shape |
|---|---|---|
| attendanceRate | Attendance Rate | Required. Finite number. |
| qualificationRate | Qualification Rate | Required. Finite number. |
| registeredQualifiedRate | Registered Qualified Rate | Required. Finite number. |
{
"input": {
"registered": 200,
"attended": 100,
"qualified": 40
},
"output": {
"attendanceRate": 0.5,
"qualificationRate": 0.4,
"registeredQualifiedRate": 0.2
}
}Limitations and assumptions
- These three denominators describe different stages; cohort dates, attribution, and qualification quality are supplied externally.
- Inputs must satisfy both the field types and the cross-field conditions above. Invalid input causes an error; a successful false flag or documented placeholder is a different result.
- Numeric calculations use binary floating point unless exact decimal-integer arithmetic is explicitly stated. No hidden measurement tolerance or decimal rounding is added; nonfinite or out-of-contract results are rejected. Numeric signed-zero results are exported as zero.
Alternative or Complementary methods
Reconcile event definitions, attribution windows, and deduplication against the source analytics before comparing rates.
References
Similar or alternative tools
- Survey Unaided Aided Recall Gap
Divide unaided and aided counts by positive respondents and return (aided - unaided) / respondents as gap.
- Subscription Trial Paid Transition Share
Subtract excluded from positive started for eligible and divide paid by eligible.